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Fundamentals of global business
First edition
For citation:
Jarzemskis A. (2025). Fundamentals of global business, Litibero publishing, 496 p.

Full scope of the book is available in various formats
C.9. Theories and elements of cross-cultural business environment
- Culture and behavior relations
- Cultural dimension by Hall
- Cultural dimension by Hofstede
- Cultural clusters by Trompenaars
- Cultural dimension by Kluckhohn and Strodtbeck
- Variety of cultural clusters and its impact on business
- Cross cultural differences in business processes
- Questions for chapter review
- Chapter bibliography
About author
The author has been teaching at several universities since 2005. 40+ scientific publications, 10+ international research projects. More about author.